ARC · execution

The agent is the easy part. Whose plan it runs on is the whole question.

ARC runs the top of your funnel: it identifies accounts, researches them, writes to the segment rather than to a template, sequences the follow-up, and books meetings into your team's calendar. What makes it worth having is that it runs on a profile somebody tested.

Runs on your planNot a template, and not ours
Meetings, not activityBooked into your team's calendar
Yours to keepHand it to someone else tomorrow
RetainerScoped once we have seen the profile

Rather watch than read? The whole thing in a minute and a half: ten scenes, no sound, the script printed underneath.

What it actually does

The category name is AI revenue intelligence and pipeline automation. In practice it replaces the work an SDR bench does, at a volume a bench cannot reach, which only helps if the instructions underneath are right.

01
Finds the accounts
Works the segments your profile defines, rather than a list someone bought, and keeps looking rather than working a list to exhaustion.
02
Researches before it writes
Reads the account and the person first, so the opening line refers to something true about them rather than something true about everyone.
03
Writes to the segment
A different argument per segment, from the message work in Phase One, not one template with the company name swapped in.
04
Sequences and books
Follows up on its own schedule and puts qualified meetings on your team's calendar. Your people only touch conversations worth having.

The part that matters is ownership. It runs on your plan, you keep the plan, and you can hand it to someone else tomorrow if we are not working out. Nothing about the setup is designed to make leaving expensive.

What has to be true before we will run it

This is the part most firms leave out, and it is the reason we turn work away.

What an agent does
Executes the instructions it is given, at full volume, without hesitation and without judgment.
What that means
Outbound on an untested plan produces activity, not pipeline, and it spends your addressable market and your sending reputation doing it.
What a human rep does
Notices the contact has left, notices the pitch is not landing, quietly works around it and tells nobody.
What that means
A stale list costs a human team some dials and a slow quarter. It costs an agent-run motion the market itself.

So we will not point ARC at a profile nobody has tested. If yours was built from your own closed-won and checked against the market inside the last year, we can start. If it was not, the honest sequence is Evidence Review or Phase One first, and we will tell you that on the call rather than take the retainer and find out together.

You get one clean pass at a market. That is the whole argument, and it is why the ten day check exists and why Phase One ends with a live market test rather than a document.

Funnel only, or funnel plus closers

Some teams need the top of the funnel filled and have the people to work it. Others need the whole motion run for them.

You have closers
Funnel only
We build the plan and run the platforms against it. Your existing team takes every qualified appointment from there.
You need closers
Funnel plus closers
We run the top of the funnel and put sellers on the discovery, the demo and the close. Experienced enterprise closers, not junior reps learning on your pipeline.

Why there is no price on this page

Phase One and Evidence Review are fixed scope, so we publish what they cost and we hold it. You can read both numbers without talking to anyone, which is deliberate.

ARC is a retainer, and what it costs moves with how many segments you are running, what volume the economics actually support at your contract value, and whether you want closers behind it. Quoting that before we have seen your profile would be a guess, and guessing is the thing this firm exists to argue against.

So you get a number on the first call instead of on this page. It will be a real one rather than a range built to earn a second meeting, and if the honest answer is that the volume does not justify the retainer yet, that is what you will hear.

When ARC is the wrong answer

Three cases, and we would rather print them than discover them in a kickoff.

  • The plan is not written down. If the motion lives in somebody's head, there is nothing for an agent to execute. Write it down first. That is Phase One.
  • The plan is written down but old. Contacts move, triggers change and reply rates drift long before anyone notices the document is wrong. Ten business days to check it is cheap against burning the market you were going to sell into.
  • The problem is further down the funnel. If meetings are already happening and they are not closing, more meetings is an expensive way to avoid the real conversation. More volume on a conversion problem just produces more losses, faster.

Three ways to start

No cost
Evidence Check
25 accounts, account and contact drift only, one page back to you. The cheapest way to find out whether your targeting is safe to automate.
Free
If the plan is current
A scoping call
Thirty minutes on what you are running today, what the profile is built from, and whether the volume supports a retainer. You leave with a number.
No cost, no deck
If it is not
Phase One first
Four labs, five to six weeks, ending with a live market test. ARC then runs on something that has already answered.
$14k to $22k

Ask us whether you are ready for this yet.

Thirty minutes, no deck. If the answer is that your plan needs checking before an agent touches it, you will hear that, and it costs us the retainer to say so.

Book a scoping call Check the plan first

← Back to the diagnostic